Unique accessories and MY3D apps offer 3D experience beyond imagination
MY3D exclusive to target April 3; Seven MY3D apps now available in the app store
PAWTUCKET, R.I.-(BUSINESS_WIRE)-Hasbro, Inc. (NASDAQ: has) is the category of 3D entertainment on 3 April with the launch of MY3D, a unique handheld projector which allows attach users, your iPhone or iPod touch and immersion in a 3D entertainment experience. Touting is both proprietary 3D technology and unique 360-degree content, Hasbro-launch of premium entertainment and gaming experience for iPhone and iPod touch users. The MY3D Viewer are exclusively at target stores and target.com on 3 April and is nationwide roll-out expected at retailers in June 2011.
"MY3D consumers with a stunning 3D, 360 degree entertainment experience, offers", said IRA Hernowitz, senior Vice President for marketing of Hasbro North America. "MY3D gives iPhone and iPod touch users a very intuitive and unique form of 3D entertainment, an experience that pushes the envelope for games and entertainment."
The MY3D Viewer features two access openings enable the users to interact with the multi touch display of the iPhone or iPod touch, and includes four different cradles of a user specific model of the iPhone or iPod touch (not included) fit. The MY3D Viewer is compatible with the iPhone 3 g, iPhone 3GS iPhone 4, and second, third and fourth generation iPod touch.
To learn MY3D, user must first visit the app store and download MY3D apps available on your iPhone or iPod touch. The first available applications include MY3D..., MY3D 360° sharks, MY3D 17, MY3D TELEPORT sector L.A., MY3D bubble BOLT, MY3D TUNNEL pilot and MY3D of shattering storm * presents. Once an app is downloaded, users can start immediately in the 3-d content and/or 360-degree environment.
Each of these initial applications different and engaging experiences offer for users of all ages and interests, such as a shark underwater adventure, virtual tour of Los Angeles, galactic battles and tunnel race against time. MY3D find user through the eyes of a shark which explore and hunt virtual ocean of locations, enjoy the sights and sounds of Santa Monica Pier, and the gunner station of a spacecraft man, as they protect a major section of the Galaxy. Hasbro is working with some of the leading names in the 3D entertainment including DreamWorks Animation, Sony, twentieth century Fox Home Entertainment and Warner of Bros. for potential user-defined content and theatrical trailer.
The MY3D Viewer are either black or white for an approximate retail price of $34,99. visit for more information MY3DNow.com.
"As is the first dealer MY3D, target exclusive access to this innovative 3D entertainment offer, which everywhere else the time available is not", Vice President of merchandising, target is Nik Nayar said. "MY3D offers the latest in 3D technology, create a fun and interactive virtual world that we know of destination guests."
The MY3D MY3D presents sector 17, MY3D second 360° sharks, MY3D..., L.A., MY3D bubble BOLT, MY3D TUNNEL PILOT and MY3D shattering storm app from the app store on iPhone and iPod touch or at www.itunes.com/appstore are available. MY3D apps for free available will be at the start; Fees apply for some MY3D apps in the future. Not all apps are available in 360-degree view. Not all apps are top with all generations of iPhone and iPod touch listed compatible.
* The following are the first MY3D apps in the app store:
MY3D PRESENTS...
Provides an introduction to the exciting world of MY3D, 3D presents movie trailers, cool video demos of additional my3D apps, slide shows and more. MY3D presents... is on your device updated regularly when new content for you try available is.
MY3D 360° SHARKS
Explore and hunt the living Ocean through the eyes of a shark! MY3D 360° SHARKS plunges you into a shark underwater adventure. Choose your shark and then through underwater, researching and hunting for new types of prey. If you search for treasure, shipwrecks and other surprises, and learn more about the ways around you. You can even the face to see that break the upper world. With six unique environments, there is always a new adventure to the next reef.
MY3D SECTOR 17
Welcome you in MY3D sector 17, a one-of-a child 3D, where you are the Galaxy last defence, 360 degree shooter game. Take your role in the gunner station, you can choose from an arsenal of weapons, and stop to all enemies as they approach. Move you because danger from above, below and behind them comes. Watch for asteroids! With 22 incredible 3D levels, including an "endless" survivor mode, cool bosses, upgrades, and several weapons it is time for you, the battle to dominate.
MY3D TELEPORT L.A.
With my3D, Teleport are L.A. Try can Los Angeles attractions at any time and anywhere... like you really there! This unique 360 °, you can 3D interactive virtual tour from L.A. experience Santa Monica Pier. You can easy to explore or play interactive games fun. Love your visit to Los Angeles!
MY3D BLASE BOLT
Welcome in the crazy world of MY3D bladder screw! A fish, shark, or starfish and navigate your way past obstacles by tilting and moving your viewer. This frantic puzzle game is easy to learn, captivating and endless fun with 25 offers 3D layers. Watch and not falling off will fall into the sea edge, or your bubble!
MY3D TUNNEL PILOT
The next generation of racing takes place in 3D of underground tunnels. This futuristic game, you can compete against other vehicles hover by cant and your MY3D Viewer. Use your cache weapons to fight for control of the land, sea and air. But you need quick reflexes to avoid traps and enemy racers on 12 unique tracks steel door. Choose one of the six racers. You have what it takes to be the best in this 3D racing game reflex tests?
MY3D CRUSHING STORM
Defend the Galaxy from the invasion of the drones. As the last hope of humanity in this futuristic shooter pilot, you need quick reflexes and a faster trigger finger to save the Galaxy from dangerous enemies with a deadly attacks. Rack points by damaging enemies quickly in sequence and earning multipliers. In the competition for the top spot on the high score list, as you 60 challenging levels, convert play, as you progress.
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